Configure End of Trial Behavior
Last updated on Sep 19, 2026
When a trial ends and the subscriber has no required payment method on file, Advanced Billing has to decide what happens to the subscription. The End of Trial Behavior setting makes that a single, explicit choice applied consistently across every product on your site, rather than something that varies by subscription settings and collection method. It's only available on sites that allow productless Subscriptions, and changing it requires the account permission described as manages product catalog, settings, and integrations.
Choose the behavior
Go to Config > Settings > Subscription Creation, then find the Subscription Activation card. The setting appears under At the end of the trial, if no required payment method on file.
Choose one of three options:
- Active or Past Due - Activates the subscription if remittance payment is allowed. Otherwise, dunning starts.
- Mark as Trial Ended - No payment collection is attempted. The subscription stays inactive with the status Trial Ended. This is the default setting.
- Past Due - The subscription becomes Past Due and dunning is initiated.
Click Save to apply your choice. It applies to every trial subscription on the site, regardless of individual product settings.
Related information
To understand how trials progress and what each trial state means, see the Understand Trialing Subscriptions help article.
For what Active, Past Due, and Trial Ended mean across a subscription's whole lifecycle, see the Understand Subscription States help article.
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